Back again to Achievement Tales Much more than simply a beer, why 1664 Blanc is so successful – and what part its famed blue bottle plays
Contrary to another lagers, the blue wheat, floral and citrusy hop notes offers a slight dryness that delicately balances this refreshing ingesting practical experience.
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A playfully tasteful wheat beer from France with a delicate twist of citrus. 1664 Blanc has subtle aromas and a beautiful haziness. Brewed that has a dash of French joie de vivre and served in our one of a kind blue bottle.
When it comes down to picking in between Kronenbourg 1664 and Kronenbourg Blanc, the choice ultimately rests on personalized desire. In case you’re inclined in direction of a basic, clean up, and crisp beer, then Kronenbourg 1664 will probably be your go-to choice.
As the brewery’s track record for top quality beer grew, so did its operations. The ever-increasing organization led the brewery to relocate in 1850 to your Cronenbourg place of Strasbourg, which don't just catered to its escalating production needs but also encouraged the longer term identify of its signature beer.
Supporting brand names and innovating while in the quality category can be a vital pillar of our technique and incorporating Kronenbourg 1664 to our enviable portfolio is an unbelievable opportunity to accomplish this.
Which has a style as distinctive as its blue bottle, 1664 Blanc is often a top quality French beer with a fragile style of citrus and a beautiful haziness. Crisp, gentle and refreshing, 1664 Blanc is an easy ingesting golden alcoholic drink that actually delivers excellent flavor that has a twist.
“They are really really responsible and Expert, and Additionally they aid us on 1664 Blanc’s sustainability journey – by consistently lessening the carbon footprint of our bottles.”
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Through the years, the brewery underwent quite a few title modifications, reflecting its evolution and development. From ‘La Brasserie du Canon’ to ‘Grande Brasserie de Cronenbourg’, and finally, in homage to its foundational yr and its new site, the flagship beer was christened ‘Kronenbourg 1664’.
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But all the various variants are there to fortify the core proposition of 1664 Blanc – which, by the way, is probably the one beer click here model on this planet to possess a calendar year of origin as its title.”
It is going to greatly enhance our manufacturer fairness by conveying notions of luxury and elegance which have been Typically connected with wine or even champagne – The brand new merchandise will probably be a well-liked, inclusive Worldwide high quality beer. We’re greatly looking forward to welcoming this new member to our successful 1664 Blanc household, and naturally we’re extremely desperate to begin to see the launch consider form while in the upcoming months.”